
You’re Smart. You’re Successful.
But Dating Still Feels Out of Your Control.
Join Sydney’s most respected dating coaching course – Over 12 weeks, you’ll build the confidence, skills, and mindset to connect with women in a way that feels natural and honest.
🚫 No sleaze. No pressure. Just clarity and a plan.
Next Start Date: 30th May
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No Sleaze.
No Manipulation.
No Games.
When it comes to dating, I believe in real confidence, genuine connection, and psychology that works in the real world – not lines, routines, or manipulation.

AVERAGE CLIENT RATING
What You’ll Get
You’ll Know Exactly What to Say
Never run out of things to say again — learn how to create fun, confident conversations that women love.
Confidence That Doesn’t Go Away
You’ll learn how to rewire your mind and body to feel naturally confident in social situations.
Women Actually Start Noticing You
You’ll stop feeling invisible — and start seeing real attraction and interest in everyday life.
WHAT DO OUR STUDENTS HAVE TO SAY?
Why This Course Actually Works
Real Confidence Is Fun
This isn’t just drills – you’ll laugh, feel alive, and actually enjoy the process
Pyschologist Approved For Long-Term Growth
This program has been formally reviewed and approved by a licensed psychologist to ensure it supports long-term confidence, emotional health, and respectful connection
Works For Smart, Overthinking Guys
We’ve taught 1,000+ men to succeed socially without faking confidence or memorising lines
You’re Never Doing It Alone
You’ll get a coach and Sydney’s largest wingman community – real guys walking with you, not just theory on a screen
Your 12-Week Transformation
Here’s how the course works over 12 weeks
Week
1
Perfect The Approach And Hook The Conversation
Create the perfect first impression through body language and engaging small talk
Week
2
Learn To Flirt With Teasing And Humour
Build attraction by making her laugh and demonstrating your Interest
Week
3
Build Unstoppable Confidence – Learn To Wing
Proven steps to building core confidence, and multiply your success with a wingman
Week
4
Build Rapport And Plot Your Success Journey
Never be flaked on again – Craft conversations that create trust, connection, and clear next steps with the women you meet
Week
5
Master Phone & Text Conversations, Create The Perfect First Date
Turn phone and text chats into real-world dates with confidence, clarity, and charm
Week
6
Learn To Show Off Your Strengths
Identify and demonstrate your most attractive qualities as a man
Week
7
Master The Art Of Sexual Tension And Escalation
Identify when she’s interested and create so much sexual tension that escalation seems like a foregone conclusion
Week
8
How To Screen For And Establish Casual Sex Relationships
Easy strategies to identify if she’s open to a casual relationship, how to start and maintain it without pushing her away
Week
9
Finding The Perfect Long Term Partner
Learn to screen and attract the kind of woman you can see yourself with long term
Weeks
10-12
Mentoring And Leadership Training
Women love leaders – compounding your knowledge by stepping into the role of a mentor and leader to other men
98% of our students
recommend buying from us
It’s A Long-Term Relationship
Serious amount of value
Meet Damien – Dating Coach, Former Nice Guy, Now Confident AF.
I’ve coached over 2,000 men in Sydney to build dating confidence that actually sticks.
I used to be in your shoes — overthinking, avoiding rejection, and hoping women would just magically like me.
That didn’t work.
What worked was building real-world social confidence — and now I teach other smart, good men how to do the same.
This is not a course. It’s a life shift.
Most of our clients say this is the best investment they’ve ever made — not because it’s cheap, but because it works.
Sincere Seduction Exclusive
Tailored for high performers who want a 1:1 personal touch, value their privacy and elite level guidance
POPULAR CHOICE
Sincere Seduction Intensive
Our core coaching program delivering dating success to 1000s of men over the last 17 years
12 Weeks
12 Weeks
🎯 1:1 Weekly In Field Practical Sessions**
🎯 Group Weekly In Field Practical Sessions
🎥 Complete Sincere Seduction Video Training Series
🎥 Complete Sincere Seduction Video Training Series
💻 1:1 Weekly Inner Game Session With Damien Diecke**
💻 Weekly Inner Game Group Session With Coach
👨💼 Leadership Mentor Program
👨💼 Leadership Mentor Program
💬 Lifetime Access To Sydney’s Largest Wingman Community
💬 Lifetime Access To Sydney’s Largest Wingman Community
📞 Unlimited Phone Support With Damien Diecke
📞 Unlimited Phone Support With Damien Diecke
🎧 Weekly Approach Audio Analysis**
👕 Professional Sylist Session**
$12,595
$5,495
(or 3 x $1,990 / month)
Sincere Seduction Exclusive
Tailored for high performers who want a 1:1 personal touch, value their privacy and elite level guidance
12 Weeks
🎯 1:1 Weekly In Field Practical Sessions**
🎥 Complete Sincere Seduction Video Training Series
💻 1:1 Weekly Inner Game Session With Damien Diecke**
👨💼 Leadership Mentor Program
💬 Lifetime Access To Sydney’s Largest Wingman Community
📞 Unlimited Phone Support With Damien Diecke
🎧 Weekly Approach Audio Analysis**
👕 Professional Sylist Session**
$12,595
POPULAR CHOICE
Sincere Seduction Intensive
Our core coaching program delivering dating success to 1000s of men over the last 17 years
12 Weeks
🎯 Group Weekly In Field Practical Sessions
🎥 Complete Sincere Seduction Video Training Series
💻 Weekly Inner Game Group Session With Coach
👨💼 Leadership Mentor Program
💬 Lifetime Access To Sydney’s Largest Wingman Community
📞 Unlimited Phone Support With Damien Diecke
$5,495
(or 3 x $1,990 / month)
** Course items unique to Signature Seduction Experience

Money Back Guarantee
If you’ve tried everything in the course and you’re still getting no luck, we’ll give you a full refund with sincere apologies. Simple as that!
Here’s Exactly What To Expect (Step By Step)
Whay happens after you apply?
1
APPLY
Fill in the form to book a consultation call
2
REGISTER
After the call, we’ll invite you to join if you’re a good fit
3
Tailor & Schedule
You’ll complete a brief questionnaire and we’ll coordinate your weekly sessions based on your availability
4
BEGIN
Your 12-week transformation starts with a strategy session and live coaching
Frequently Asked Questions
❓ Will this work for me personally?
That’s exactly what the application call is for. This isn’t a one-size-fits-all course — I only invite guys who I genuinely believe will get results.
Whether you’re starting from scratch or already have some experience, the coaching is tailored to your level, goals, and personality.
Most students are surprised how quickly things start clicking once they have the right guidance and accountability.
❓ What if I’m shy, older, or not good-looking?
That’s actually who this course was built for.
Many of our most successful students were introverted, in their 30s or 40s, or didn’t think they were “naturally attractive.”
The truth is, women are far more drawn to confidence, presence, and social skill than looks alone — and those are exactly the skills we help you build.
❓ How is this different from pickup artist or manipulative dating stuff?
This course is the opposite of manipulative.
There are no scripts, tricks, or games — just real social confidence, emotional intelligence, and direct communication.
Everything we teach is based on respect, honesty, and integrity.
That’s why we’re psychologist-approved and have been trusted by thousands of men over the past 17 years.
❓ What’s the time commitment each week?
You’ll need to set aside about 4–6 hours per week:
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1 in-person coaching session
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1 online strategy or mindset session
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Optional: practice exercises or real-world outings
This course is designed for busy professionals — so everything is streamlined, focused, and built for real-world results.
❓ What if I can’t afford it right now?
We totally understand it’s a significant investment — and it should be.
This isn’t just a course, it’s a life-changing coaching experience.
That said, we do offer a payment plan (3 x $1,990/month), and we only invite clients who are truly ready to make the most of it.
If now isn’t the time, stay connected — we’re not going anywhere.
❓ Is this course really worth the price?
Most online dating advice is cheap — and that’s exactly what it delivers.
This program is different:
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It runs over 12 weeks
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It guarantees long term results
- It’s been formally approved by a psychologist – no pseudo-scientific nonsense
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And most importantly, it’s tailored to you — your personality, your pace, your challenges
Over 17 years, we’ve helped thousands of smart, successful men get results where everything else failed.
If you’re ready to change your life, this is the most effective and personalized path to do it.
Finally Found Dating Coaching To Be Proud Of
first got involved in learning pickup when I got myself a copy of ‘The Game’. In the beginning I Was trying out all the methods in the book, and others I could find online, but it kept coming across as a bit sleazy and meh…
So I never got fully involved in any kind of pickup because it never fully appealed to my personality. (I’m a bit introverted and definitely not a performer).
I then had a friend mention a course he had done with School of Attraction, and he insisted it was nothing like what I had read those years before… He was absolutely right! I went along to a free seminar he was running, and signed up for his 13 week course on the spot.
The program wasn’t about trying to get me to change who I am, it was about developing myself as a man and building my confidence.
It’s intense and long, but by the end I had come such a long way! I wasn’t perfect yet… You really can’t be perfect at anything in 12 weeks, but I was full of confidence in myself, and my ability to keep getting better and better… I’ve finished the program 3 months now, and I’m still consistently improving thanks to School of Attractions massive online community which means there are guys for me to head out with and practice with most days of the week.
Basically, when Damien suggested I could post up a review if I Was still happy with them 3 months on, I jumped at the chance to help spread the good word. These guys are fantastic, they really know what they are doing and will change your life forever.
Tip for consumers: Be aware, this is a pretty hardcore program that requires dedication and time to invest. You WILL get results, but don’t think you can cruise through it and still see massive changes.
Awesome experience, but a lot of work
I did Damien’s 12 week Sincere Seduction Intensive course about a year ago now. And as I promised Damien when I first signed up, if I still felt great about the program a year later, I would write him a review.
The program itself is longer than any I had seen before. It’s also quite a large number of hours, totalling about 7-8 hours of time commitment a week. This was tough for me at times, but I could totally see why it was set up this way. After 12 weeks, I wouldn’t say all my woman problems were solved, but I was still a totally changed man in my behaviour towards women. I started out nervous and shy, and came out the other end determined and focussed, I had earned what Damien called ‘killer instinct’.
So to anyone thinking about doing this program with School of Attraction I say this: You really won’t find a more comprehensive program anywhere. The coaches really know what they are doing and support you above and beyond what you would expect. They don’t promise to solve all your problems in 12 weeks, and I think that’s fair because nobody can, this stuff takes time after all. BUT they do promise to change your life, and give you ongoing support long after the program is finished. If you want long lasting change, this is the place to go.
I’m still a part of the community of ex-students who continue to go out and improve themselves. 12 months ago, I had 2 ex girlfriends, and almost no other experience with women.. Now I’m on about 3 dates a week, and some of them are going all the way.
Comprehensive, Insightful, Life changing
Time Consuming
The best community ever
I finished the 13 week Sincere Seduction course a few month ago, and I just wanted to write my thoughts looking back.
When I first signed up, I signed up for the theory content and the in person coaching over 3 months – All of that was really good and professional, but the biggest reason I think this course has proven to be one of the best investments for me was their community.
Being relatively new to Sydney (I moved here about 3 years ago) – I don’t have that many friends.
Damien has built a really amazing community of other students who are out practising regularly. The guys are really friendly and supportive and there are always mentors around too who have been able to help keep me motivated and practising and getting results long after the course was over.
So if you’re like me and want to find guys to become friends and go out with as well as get really great in person coaching, I definitely recommend School of Attraction.
I made some of the best friends of my life
Okay, so full disclosure up front, as a past student, Damien Diecke, the head coach asked me if I wanted to write a review for him and I was happy to help. Damien asks us not to write reviews until a few months after we’ve finished the course so that we can give a more rounded account of our lives afterwards which is something I really respect him for.
I finished the Sincere Seduction program 3 months ago and all I can say is that my life looks so very different to how it did this time last year.
This time last year I was a few months out of a soul-destroying marriage, all my friends were either married or too busy with work to hang out and try to meet women. I was feeling super-introverted and quite lonely. I felt like being Chinese-Australian didn’t help me make friends or meet women either.
How is my life looking today? Well.. I have a girl I’m seeing casually at the moment, and I have a really great group of friends in the School of Attraction community I head out with every week to laugh and talk to girls. I have new dates every week, and some of them lead to the bedroom so I’m feeling pretty fulfilled there.
For me, the most important part of the program was Learning to overcome some of the bias against Asian men in Australia, and learning to believe in myself and the fact that I deserve to have incredible women in my life. I no longer lock up and stutter around gorgeous women – I still get to be myself and be a big nerd sometimes, but I’m not doing it in a way that’s charming rather than pathetic.
For any guys wondering about doing the program, I say DO IT! It will be the best investment you ever make in yourself.